The Newest Extreme Sport – Snow-Surfing
Extreme sports participants never like to stop moving, both physically and metaphorically. They are always looking to change the rules, push things a little further or invent something entirely new all together. In extreme sports terms, snowboarding and surfing are two sports that are very well established, but perhaps a little old hat for some people now. Is it any wonder then that some bright spark decided to see what would happen if they took the fin off their shortboard and tried carving down a snowy mountain on it?
The sport of snow surfing is thought to have first been conceived in New Zealand when a visiting Australian surfer decided to see if he could ride his board on the white stuff. Since then, crazy folk all over the world have been talking up this new sport. Enthusiasts say that it requires a huge amount of skill and confidence. Unlike snowboards, riders do not have any bindings to attach themselves to the board, but instead rely on aggressive carving and the use of the hands to ensure that the board stays under their feet.The issue of slowing the board down and stopping had caused some problems as well, but flat run-off areas where people can glide to a stop can be found in many resorts now.
As with all emerging extreme sports, sponsors and industry brands have been paying close attention to see if it is worth their while getting involved.There is speculation that both Ride and Volcom are getting involved in the sport and have been sending their scouts out to snow surfing events recently. The sport is still very new however and it is unlikely that anyone is really thinking about big corporate deals and media packages just yet. On the other hand, because the new sport has been embraced so well by both surf and snowboarding communities it could make it big faster than a lot of fledgling sports.
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January 17th, 2010 at 7:38 am
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